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BRICKWAY IPA CAN PRODUCT DESIGN

Summer 2018 

As a design intern at The New BLK, I had the opportunity to develop a design for their One Way IPA. Because of their strong brand and established style, I wanted to create a label that fit within their system while also standing apart. I selected the black and white design because of the "One Way" sign association, and created a pattern banded on the bottom using the signs, as well. 

photos courtesy of Brickway Brewery